Tuesday 7 March 2017

Digital Transformation: A Necessity for Commercial Real Estate in Rajasthan

India is a fast growing nation and there is no stop to its growth. With fast pace in business development, growth in each and every sector in India is inevitable. Real Estate is one such sector, which is bound to witness a huge growth in the coming years with promising youth population and perceptive government initiatives. Bangalore, Ahmadabad, Rajasthan, Delhi are some of the states in which commercial, as well as residential real estate, is thriving. Here, in this article, we will concentrate on commercial real estate in Rajasthan, with its flourishing real estate builders in Bhiwadi, Kota etc. taking notice amongst the most flourishing cities in terms of real estate investments in India!

Why Digital Transformation in indispensable for Commercial Real Estate in Rajasthan?

1.    Quick & Easy Selling
Digital transformation will allow the realtors and agents to streamline deals. It will ensure quick and easy selling of properties as one will be able to pre-search the location, enquire about a property and get other minute details of all prospective properties which aren’t possible on foot! Further, it will save time for both, the consumer and the seller.

2.    Brings Transparency in Deals
Digitalisation will not only make the process friendly and easy but transparent too. One can determine the flow of money in the chain. It also allows for proper market research of the company and its reputation in the market.

3.    Allows Proper Property Research and Builds Trust
If your company wants to see growth in future, then building trust amongst consumers is a must. Going digital creates a reputation and builds trust in the end-users as well as your business partners and dealers.

4.    Increases Reach and Marketing
Gone are the days of marketing via huge hoardings and pamphlets. Now people prefer the internet for searching. Further, digital platforms hold much more power in word of mouth for image building and marketing than print and television does. Exploit this medium to increase your reach and marketing.

5.    Goes Hand in Hand with Government Initiatives like Digital India & Smart City Mission
Digital transformation of commercial real estate will act as a support to government’s efforts in development sectors like Digital India initiative and smart city mission. So many cities in Rajasthan are being developed and people are migrating for work as well as for studies here; digital transformation will only boost the process!

6.    Caters to Massive Youth Population of Current Scenario
Soon India will have seventy percent youth population, which will obviously be tech savvy just like present scenario. To cater to this population and enhance real estate market in the largest state of India, Rajasthan, digital transformation is crucial.

7.    Will Mark Rajasthan as a Prominent State on the Real Estate Map
Whole of India is going digital and so are the real estate companies. To create a brand image, one has to step up with the changing market trends and evolve.
Rajasthan is gaining prominence in the eyes of real estate investors with its cities like Bhiwadi and Kota posing great opportunities for investment. While there are great many real estate builders in Bhiwadi, Kota, Jaipur and other such growing real estate markets in Rajasthan, the need for digital transformation is essential for complete progress.




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